Student Work: Creation of a client booth for an upcoming job fair that would help the client in two ways at the event: help hire new talent for the company and help raise brand awareness amongst other business owners at the job fair. The booth required company signage and marketing collateral materials. This project demonstrates my ability to think like a creative director and effectively design marketing materials that successfully promote and communicate a specific message to a target audience. (Images used for educational purposes only)
Instructor Feedback: The design is impressive and inspires confidence but you have also backed that up with a clear and solid campaign proposal. The booth display mock up is high energy and features a very unique design concept with the portal. The invitation to “launch your future” is a great element and would surely get the attention of passersby. Great design, use of color and typefaces on the collateral. Obviously this is a great collection of materials to put in your portfolio and I hope you will also consider posting it to the student work thread so that others can be inspired by it!